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Virtual City

Virtual City: Brand information and unique selling points

Pay Off Line:
"Showdown Online Casino - Dare to Win!"

Differential/Unique Selling Proposition:
Showdown offers a premier and entertaining gaming environment for table players.

Brand Positioning:
Visualize the warm glow of the inside of the most established saloon in the Wild Wild West. The men are wealthy, dressed in dinner suits, their wallets laden with Dollar bills in anticipation of a night of high stakes poker, blackjack and other table games. The women are either companions to the men, exquisitely dressed in silk evening gowns, or dancing girls who add to the vibrant atmosphere by entertaining in the background. Whisky is being drunk, cigars are being lit and everyone is having a fantastic time! The mood is electric as the players utilize their gambling skills and reap their rewards with daring game play! Visualize this and you'll be visualizing Showdown Casino! What's more, we offer our players "Wild Wild Winnings!"

Brand Personality:
The casino appeals predominantly to table players and is indicative of more sophisticated and knowledgeable gamblers.




Virtual City Review

1.Games available

2. Game limits

3. Casino features

4. Payment options

5. Game specific reviews



 -Video Pokers Review

6. Loyalty and rewards reviews

7. Tutorial content on download, register and install

8. General brand focus information





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